Dingo Market Cuts Chicken Wraps
To further expand on the success of the Dingo® Market Cuts Chicken Jerky. The Dingo® brand team wanted to introduce other fun treats for their pets that were made in the USA, so pet parents would feel safe feeding them to their dogs. The Chicken Wrap items brought new shapes and flavors to the Dingo® treat line and new flavor adventures for our furry friends.
The focus on this package was to call attention to the U.S. sourced ingredients and that is was created here in the States, too. We wanted the packaging to scream locally grown and help pet parents feel at ease feeding this Jerky treat to their furry family members. Being the first line extension for the Market Cuts brand the hand sketched backgrounds helped to separate different product forms on shelf.